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Focus Stories

Coldwell Banker Residential Real Estate 2019

by NA

Featured Photo from Coldwell Banker Residential Real Estate 2019

In today’s competitive Florida real-estate market, the key to success is differentiation – doing common things in an uncommon way. In fact, differentiation from the competition has become the cornerstone of service to Coldwell Banker Residential Real Estate’s valued clients. 

Coldwell Banker Residential Real Estate is proud to deliver exceptional marketing programs that produce results for sellers. When you choose a Coldwell Banker independent agent, each step of your property’s marketing plan is designed to help your home sell quickly and for the desired price. From concept to completion, agents will ensure your home is uniquely cared for by the company’s expert marketing team.

To that end, Coldwell Banker Residential Real Estate recently launched a comprehensive new marketing program that offers agents the tools to provide a clear, powerful advantage to home sellers across The Sunshine State. Coldwell Banker® developed this program to offer more support to agents and streamline their marketing activities, giving them more time to work with their clients.

Agents can order impactful and impressive marketing materials to better promote sellers’ homes. They simply choose from among several marketing packages in order to deliver custom property materials and boutique-level service from a dedicated marketing team. The packages include professional photography, eye-catching property advertisements, direct mail, digital marketing, property brochures, and more. Your home could even appear in a professionally produced spot on the new local Coldwell Banker TV program, At Home in Greater Orlando, as well as in a professionally produced photo slideshow with narration on the At Home in Florida YouTubeTM channel.

There is no question that Coldwell Banker Residential Real Estate agents offer a strong advantage to sellers, as evidenced by these results for Coldwell Banker listings across the nation that have used the program:
They sell 50% closer to list price1

They closed with a 2-7% higher sale price2

If you are thinking about selling your home, contact an agent affiliated with Coldwell Banker Residential Real Estate today to learn more about the many advantages of working with the #1 real-estate brokerage in Florida.3 To view all available homes in your area, visit

1) Based on CB NRT analysis of Listing Concierge orders for the time period 1/1/2018-10/31/2018. 
2) Based on Stella Connect for the time period 6/1/2018-12/31/2018. 
3) Coldwell Banker Residential Real Estate is ranked number-one in closed residential buyer and/or seller transaction sides in Miami/Fort Lauderdale and Orlando, and number-one in residential sales volume (calculated by multiplying number of buyer and/or seller transaction sides by the sales price) in Orlando and Tampa/St. Petersburg. One unit equals one side of a transaction (buyer or seller). Data obtained by REAL Trends Survey, 2018. ©2019 Coldwell Banker Residential Real Estate. All Rights Reserved. Coldwell Banker Residential Real Estate fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Owned by a subsidiary of NRT LLC. Coldwell Banker and the Coldwell Banker Logo are registered service marks owned by Coldwell Banker Real Estate LLC. 19LU99_FL_9/19

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