Oviedo has a new personal care center in town, one that offers an experience unlike other barbershops or salons.

This Focus Story was generously donated by BCG Private Wealth Management

For two decades, Skinology Medical Spa in Oviedo has built its reputation on a three-pronged philosophy. As the practice approaches its 20th anniversary, owners Dr. Jeffry Rocker and his wife, Selena, have never wavered from their initial vision.

This Focus Story was generously donated by Pierce Custom Jewelers

Walk into MaxStrength Fitness Winter Springs, and you won’t find an intimidating gym environment. That’s by design. 

Connect, recharge, and dine at the welcoming, versatile gathering spaces at The Westin Lake Mary Orlando North.

Family members with special needs or disabilities require special care – not only in everyday situations, but also with their future. That’s where special needs planning comes into play, a practice area offered by The Law Offices of Hoyt & Bryan in Oviedo, one of the few firms providing this type of assistance.

My Gym Lake Mary is a leading children’s fitness and developmental play center designed to help kids grow stronger, more confident, and more coordinated through structured, movement-based learning. 

Mainstreet Community Bank of Florida has been a mainstay in Central Florida for more than 20 years. And in 2024, the bank opened its ninth branch – located right here in Oviedo.

Kelly Seidl, who grew up visiting her uncle’s dairy farm in Pennsylvania, has always been passionate about ice cream.

If you’re craving something sweet, Crave Cookies Oviedo has got you covered. Whether it’s a deep-dish gourmet cookie, a loaded soda, or a crookie (a croissant/cookie combination), Crave has something yummy to tempt all taste buds.

Over the past 23 years, Collins Dental in Winter Springs has become synonymous with five-star service, rooted in a community-oriented culture established by Dr. F.H. Collins III, who opened his practice in 2003. 

Real Estate Myth vs. Fact... and the Sovera difference

When pain, injury, or limited mobility disrupt everyday life, patients turn to Central Florida Bone & Joint Institute for expert orthopedic care delivered with a personal touch. 

Over the past two years, Factory Direct Windows & Doors has grown from a warehouse-based operation into a thriving local business preparing to open its first showroom in Oviedo. 

Pride fuels Christian Brothers Automotive in Oviedo, says George Beck, who owns the full-service car shop with his wife, Carol.

When sisters Stephanie and Sharon Vollrath founded Vollrath Law more than a decade ago, they envisioned something different from the traditional law firm experience.

Harrell & Beverly Transmissions & Auto Repair has been serving Central Florida since 1959, when owners Samuel Harrell and James Beverly relocated their shop (founded in 1952 in Virginia) to the Sunshine State.

Kiddie Academy is an educational child care provider that offers learning for infants and children up to age 12, with convenient locations in Sanford/Heathrow and Longwood/Lake Mary.

Though summer should be the prime growing season for Florida lawns, many homeowners often notice brown patches, thinning turf, and bare spots at this time of year.